Manufacturing and engineering for commercial and military vehicles
PSS
Full service B2B marketing support
Helping re-manufacturer to reach key sectors with proactive marketing
PSS manufacture steering components for some of the world’s leading off-highway and military vehicles, including the Humvee. They also re-manufacture steering for commercial vehicles and re-engineer components for military vehicles.
What PSS needed
With no existing marketing, PSS recognised the need to find an expert marketing partner who could understand what they deliver, modernise their look and target their three distinct markets with proactive marketing.
What we delivered
We carefully evolved PSS’s core brand and helped distinguish and encapsulate their capabilities with powerful messaging tailored to each of their three markets.
Following the design of a new website, we created complementary marketing materials, including brochures, catalogues and trade event stands and promotional materials.
To increase inbound enquiries, we researched and built target databases for each of their key markets to which we sent tailored direct marketing (email and mail). This was all supported by social media and content marketing which was frequently published by key sector press.
Sarah and her team have really helped professionalise our image and marketing, significantly raising our profile. They quickly understood the four very different markets we sell to and helped us identify the right strategy for each.
They’re an absolute pleasure to work with and the web design, social media, print and other marketing they’ve delivered for us has been excellent, and we are seeing real and tangible benefits.
The re-branding, website and materials for our agricultural machinery has helped transform it, particularly as we seek to expand into key overseas markets with these products.
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