Outsource customer contact centre
OpenContact
Full service B2B marketing support
Boosting business for contact centre which takes the strain for busy brands
Founded in 2000, OpenContact provides inbound customer service call handling for clients in many sectors including leisure, retail and hospitality.
We provided:
Full Service Marketing →   Marketing Strategy  →   PPC →   Email Marketing →   Social Media →   Content & PR →
What OpenContact needed
A successful business, OpenContact had reached a steady size and wanted to use active marketing to accelerate their growth to the next level.
Impressed by Full Mix Marketing’s reputation amongst fellow businesses, they approached us to create marketing which would raise their profile in a sector dominated by larger companies.
What we delivered
Working closely with the managing director and business development team, we identified the mix of marketing which would deliver swift and meaningful results.
To boost their online profile, we post on social media and use successful tactics to enhance their reach and engagement.
Through a thorough understanding of the needs of their clients, we create content marketing – including technical blogs and press releases – which resonate with those they wish to attract. Many have been widely published by sector and business press.
Having discussed and identified the market segments in which their service can offer greatest value, we sourced a database to which we have designed and sent regular direct marketing.
Disappointed with past performance, we rebuilt their PPC campaign and helped design a presentation deck for use with prospective clients.
We have developed elements of their website, including both User Experience and SEO in order to boost its effectiveness at attracting and converting potential customers.
Due to their skills and experience in business-to-business, we chose Full Mix Marketing to help OpenContact increase our reach through marketing.
The relationship with Sarah, Alex and their team has been excellent. They’ve delivered everything agreed and often gone further to help. In particular, they’ve really understood what we do and communicated it in a very effective way to the businesses we can support.
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