Discounted Microsoft licenses

Nimmbus

Marketing support for technology

Innovative marketing for IT disruptors

ctm IT support provide expertise and support to businesses throughout the UK and are an official Microsoft Solutions Partner.

What Nimmbus needed

ctm IT had established a new brand to pass on exclusive discounts on the entire suite of Microsoft 365 license to businesses.

They needed a strategy and support to identify and exploit the most appropriate marketing to promote the savings to medium and larger organisations who could most benefit.

What we delivered

We researched and created a strategy which defined the most receptive target audience and the most effective marketing channels to reach them.

Having created a target database of businesses, we used email and mail direct marketing to introduce them to the service and drive them to the Nimmbus website.

Regular social media helped raise awareness, supported by LinkedIn ads to IT influencers and decision makers within target businesses and organisations.

We helped improve the content and user experience of Nimmbus’ dedicated website and used Google remarketing ads to encourage conversion.

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