MSI Defence Systems
International manufacturer of defence systems
Creating the right brand to launch military defence systems
With over 125 years’ experience, MSI develop weapons systems for international military use on both wheeled vehicles and warships.
What MSI Defence Systems needed
About to unveil a new product system, MSI needed a skilled agency who could quickly help with branding. Keen to launch their product at DSEI – the world’s largest defence show – MSI needed a unique and memorable visual identity for new Seahawk and Terrahawk products.
What we delivered
Responding to a tight timescale, we created a range of visual concepts appropriate for the product, it’s features and market place.
From our client’s feedback, we developed the final design and supplied it for use across their marketing, including the successful launch.
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