UK-BASED INTERNATIONAL INTELLECTUAL PROPERTY LAW FIRM

ip21

Full service B2B marketing support

Intelligent marketing for legal experts in intellectual property

Founded in 2000, ip21 was established to provide modern services for the new century and have subsequently become one of the UK’s most renowned intellectual property law firms. They help businesses to legally protect and license their innovations, designs and brands in the UK, Europe and around the globe.

We provided:

Full Service Marketing → Digital Marketing → Social Media → Brand & Messaging → Content & PR → Graphic Design →

What IP21 needed

As a growing leader within their field, ip21 wanted to update their branding to look more contemporary, differentiate them from competitors and better communicate the benefits of what they provide to innovative companies.

ip21 needed a marketing partner which could not only understand the complexities of what they deliver but the needs of the businesses they wish to engage.

What we delivered

Beginning with their company brochure, we redesigned the look, feel and content of their marketing to ensure it more concisely and compellingly communicates what they deliver.

Whilst using social media to engage their customer-base, we’ve continued to redevelop all their marketing materials, including their website content and datasheets on the legal service they provide.

In addition, we’ve helped exploit ad-hoc opportunities, including press releases to highlight their involvement in high profile legal cases, developing stands and materials for trade shows, content marketing to boost SEO and promoting their 21st anniversary celebrations.

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