GENERATIVE ENGINE OPTIMISATION

GEO (SEO for AI)

Full Mix Marketing SEO
What we do

Ensure your business appears in AI search results

Around 50% of UK internet users are already using AI tools like ChatGPT, Perplexity and Copilot to search online (source: Which?, Dec 2025).

In addition, more than 50% of searches by traditional search engines like Google and Bing also now include AI answers.

As B2B marketing experts, we deliver Generative Engine Optimisation (GEO, AEO or SEO for AI) which ensures our clients appear in AI results.

It’s all part of our service

Generative Engine Optimisation
(GEO or SEO for AI)

Searching the internet is changing – fast.

AI tools produce a written summary with links to trusted sources. For businesses to appear in AI results, they need to be a relevant and authoritative source in their field.

Whilst GEO – also known as Answer Engine Optimisation (AEO) and AI Optimisation (AIO) – shares many similarities with traditional SEO, businesses cannot rely on SEO tactics alone to appear in AI results.

So, we provide a package of analysis, tactics and actions which ensures our clients appear in AI search results for questions and queries related to what they do.

ChatGPT
Microsoft Copilot
Perplexity
Google Gemini
Komo
MetaAI
Generative Engine Optimisation

We deliver GEO with…

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Unique Q&A content

Content is critical for GEO. By creating quality content which answers ‘how’ and ‘why’ questions, your business can be cited in AI answers.

As B2B experts, we have extensive experience creating technical content and explainers for SEO and GEO for industries including manufacturing, engineering, business services, technology, construction and logistics.

AI dislikes AI generated content, so we produce everything with a human touch.

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Authority from citations and industry discussions

AI looks for answers which are trusted – and citations and inclusion in sector-related discussions can provide just that.

We successfully share and promote our client’s content to third-party sources and contribute to industry topics which demonstrate their expertise. 

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Structured data

Schema markup is code which tells AI and search engines exactly what content is about to improve understanding, context and visibility.

We go beyond keywords alone to help AI grasp intent, recognise expertise and accurately present information from your business.

Successful GEO through genuine understanding of what you do
We deliver results

Get business through AI search

Our GEO (AI SEO) is helping our clients adapt and capitalise on the rapid move from traditional search engines to AI tools.

AI values expertise – and we use ours to create unique, clear and conversational content which shows users that your company or brand knows what it’s talking about.

We use leading analytic tools to identify opportunities and the right mix of technical and creative skills to realise them.

We are trusted experts in producing content which understands your business and sector, is widely respected and ensures customers find you through AI search.